Television is a constant part of everyday life, and because of its deep presence, concerns no longer focus on removing it as a medium, but on understanding its effects—especially on adolescents, who are considered a vulnerable group. Research has shown that television can negatively influence adolescents’ cognitive and intellectual development, creativity, imagination, social skills, sensory development, sense of wonder, and overall health.
Harmful television content includes violence, erotic scenes, illegal sexual behavior, vulgar speech, and easily imitable but dangerous actions. Violence and pornography are identified as having the strongest negative impact on minors.
Previous studies by Sanja A?aip (2008) and Joe Grixti (2000) provide insight into adolescents’ attitudes about these issues. In Macedonia, no such research had been conducted before, making this analysis especially relevant for understanding the influence of harmful media content on young audiences in the country.
The general conclusion is that society has lost a sense of responsibility in supporting the healthy development of young people. Television violence and pornography can significantly shape the behavior of children and adolescents. Therefore, modern media should prioritize creativity, information, and healthy entertainment, rather than profit through violent or pornographic content.
The work aims to encourage greater responsibility among all social actors in reducing harmful content on television, helping build aware, responsible, and emotionally healthy adolescents.